A marketing plan is essential for any successful business, whether you are a start-up, or you have an established business already up and running. A good marketing plan will help… Read more →
Author: Nathan
Make your e-commerce business communication effective
Effective business communication starts from the first contact with a potential customer and extends throughout the lifetime of the relationship. This requires a balance between efficiency, which benefits you –… Read more →
Harness your CRM system to keep your customers happy
Today’s businesses can be so focused on chasing new leads and onboarding clients that existing customers can get overlooked. While business growth needs a pipeline of potential clients, customer retention… Read more →
Customer satisfaction – how and why you should measure it
Measuring customer satisfaction has far wider ramifications than merely knowing that they had a smile on their face once they’d made their purchase. A company’s very existence can depend on… Read more →
Your clients’ online security is priceless – here’s how to protect it
More and more of our transactions are being carried out online. As a business, you want your clients to have confidence that when they are dealing with your website, their… Read more →
Better keyword research – understand and map your keyword universe
Good keyword research will identify the words, phrases and terms people are entering into search engines when they are looking for something that your business can provide. Before investing any… Read more →
What is market research? How do I choose a market research provider?
Market research can be invaluable for a business of any size. Finding out what your target market wants, how they think and how they act are crucial if you want… Read more →
.uk domain names – what you need to do before 25th June 2019
The .UK extension launched in 2014, joining .co.uk, .org.uk and .me.uk as part of the UK domain family. At that time, Nominet (the Registry for the UK domain family), reserved… Read more →
Social media marketing – carving out a strategy that works
The proliferation of paid streaming services, DVRs and ad blockers means that we are all now seeing, watching and engaging with fewer advertisements than we were just a few short… Read more →
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